![]() But you might want to focus the bulk of your marketing efforts on a single social media platform to begin with. Ideally, you should have social media accounts on all the major platforms: Facebook, Instagram, Twitter, TikTok, Reddit, etc. It’s arguably the most effective digital marketing channel for musicians, and an indispensable tool when it comes to getting the word out about new releases and gigs. Social media is your bread and butter when it comes to marketing. No wasting money on stock you can’t sell, no hassles of storing stock or shipping it out. ![]() You don’t need to invest any money up-front. This is especially helpful because you can start selling right away. Sellfy will print and fulfill orders on-demand by shipping them straight to the customer once they’ve paid for the item(s). You don’t need to purchase any stock-just upload your designs to Sellfy’s print-on-demand products and add them to your store. Plus, Sellfy even has its own print-on-demand product catalog, so you can sell branded merch like band t-shirts to your audience without any external platforms. You can use it to build your own site or online storefront, and use it to sell digital products like albums, songs, and subscription memberships directly to your fans. It’s an ecommerce store builder made specifically for creators, and it’s super easy to use. Thanks to website builders like Squarespace, anyone can knock up a website in minutes using templates and intuitive design tools-no coding required.īut for musicians, we’d recommend using Sellfy. You can use it to host your community and monetize your audience by selling music and merch directly to fans.įortunately, it’s easy to create your own artist website these days. Your website is also where you’ll be sending all the new fans you gain through your music marketing efforts. It’s the permanent home of your digital presence and the space through which you build your own musical identity. Your website serves as the central hub for all your music marketing efforts. Don't forget about offline marketing channelsįirst, you’re going to want to create your own band or artist website. As technology continues to improve storytelling, we want to ensure humans are always at the center of the story. “We have long fought for protections against misappropriation of our members’ voices, likenesses and performances, and we are excited to continue that vital work in conjunction with our coalition partners. “It comes down to respect for creative workers and their craft,” SAG-AFTRA’s national executive director Duncan Crabtree-Ireland said in a statement. The campaign’s advocacy points along with its full list of participating companies and a petition are available on its website. ![]() It also called on state and federal governments to ensure they wouldn’t create any exemptions for AI developers to skirt copyright, and that AI work itself wouldn’t get copyright protection if the work didn’t involve human creation. Oliver Anthony, 'Rich Men North of Richmond' Singer, Finally Signs With an AgentĪmong its seven listed principles, the campaign said that use of both copyrighted material and the voice and likeness of creators must require licenses and authorization. Meanwhile AI voice cloning software is getting closer to replicating celebrity voices, with ridiculous AI-generated Biden speeches going viral on TikTok. And while Nick Cave certainly didn’t seem impressed, chatbots can be tasked with writing songs in the stylings of an artist of their choosing. AI songwriting tools like Soundful and Boomy give users melodies and beats to use for songs in seconds at the push of a button. While no tool has proven capable of spewing out a fully-formed Grammy-worthy pop song yet, the concept is growing fast. The organization’s call comes at an unprecedented time for the development of AI. The Human Artistry Campaign officially launched on Thursday at SXSW in Austin, backed by a list of over 40 founding major music and entertainment organizations including the Recording Industry Association of America (RIAA), the Recording Academy, the Music Artist Coalition, SAG-AFTRA, the Songwriters of North America and the National Music Publishers Association. Now, some of the largest advocacy groups in music are looking to get in front of the tech and ensure a future in which AI doesn’t replace human music creators. As much-covered chatbots like ChatGPT and a growing list of AI songwriting software show, the AI music revolution is closer than anyone previously thought. Artificial intelligence is shaping up to be the largest disruptor to the music industry since digital downloads, and it poses one of the most important existential questions to music creation the art form itself has ever faced.
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